Bradesco Black Mirror
My role: idea, art direction. AlmapBBDO/2025.
Taking advantage of the premiere of the new season of Black Mirror, we created a campaign featuring BIA, Bradesco’s artificial intelligence, which presents the new episodes and provides alerts about sensitive content.
The illustration was created in 3D, with sound waves accompanying Bia's voice.
Bradesco entra no universo de Black Mirror em campanha com a Netflix
Narrado pela assistente virtual BIA, a ação faz um paralelo entre os avisos da série e as notificações do app do banco